Job Details

  • Category Alcobev
  • Create Date 25-Apr-2026
  • Job Location Ludhiana
  • Package 12 LPA
  • Website www.enjobs.net

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Regional Sales Executive

About the Role

 

Manage selected On Trade customers to drive portfolio performance in order to gain new listings, improve business, activate portfolio, and improve positioning and on-premises display opportunities.

Manage compliance levels across the trade and build long-term business relationships with customers.

 

Key Responsibilities

  • - Deliver budgeted sales for the territory within spend parameters.
  • - Drive new listings, improve visibility & display positioning in the On-Premises channel in line with set targets.
  • - Execute brand standards within On-Premises to achieve recommended product price points.
  • - Effectively negotiate activations, consumer events, promotions, and On-Premises displays to increase sales and visibility.
  • - Manage trade spend and operating costs in line with budget.
  • - Provide bespoke opportunities/proposals to drive new opportunities on-trade.
  • - Responsible for analysis and activation of trade promotions, while sharing information across the business.


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